Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sutra Fitness, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
TSM app is so easy to use! Whether I’m booking an in-studio class or a livestream class, it’s so easy to navigate. The library of workouts is perfect when I’m traveling, and even has options with minimal equipment. Or if I’m tight on time and can only sneak in 20 mins, she has so many great categories to choose your workout from. But the best part is the love and energy Alexis pours into all the classes. She keeps you motivated and having fun!
I’m a new convert to the SIL method and couldn’t be happier. The app makes it easy for me to never miss a workout if I can’t make it in person. I didn’t fully understand what it was all about before my first class and wow. Yes, some of the movements seem a bit different at first but now, I can understand the logic behind. Couldn’t recommend Alexis and the SIL enough!
I absolutely LOVE the Silhouette Method app for live-streaming & on demand workouts with Alexis & her extended team. Even on Livestream they make you feel as if you’re in the live studio motivating you to push yourself through. There are so many class options between the livestream & on demand to fit my schedule & stay consistent While traveling.
Born in NYC and created by Alexis Sweeney: The Silhouette Method helps you attain real results from anywhere. Low-Impact. Pilates-Based. Whether you a...