Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Carles Serrano Rueda · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app for splitting bills amongst groups of people. This app has everything in one place. Their AI scan of receipts is super helpful if you want to split a dinner based on items ordered rather than everyone splitting the total amount. They have some other options of splitting the individual items as well. Also there are some apps that have the same features but you have to pay for them. This app has the same if not better features but doesn’t require you to pay for it which is always an added bonus.
Splitfriends makes it easy to track and split shared expenses for trips, roommates, events and families. Scan receipts with AI to extract items automa...