Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Captify · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have been in using the Captify glasses for a couple of months and have mixed feelings. The software still needs tweaking. When it works it works great but often it disconnects halfway though a conversation due to slow or loss of internet for no reason (all my other internet programs work fine at this time). I can’t always take the time to reboot the app to get it to work during critical patients conversations. When it is slow, there end up being awkward pauses as I wait for the transcription to catch up. This causes me to have to explain about my hearing loss when the focus should be on my patients. I can see the potential and just hope it works more reliably at some point.
As title says, app needs more work. You can have solid wifi and cellular but it goes in and out saying “slow internet” or “no internet” when your phone has strong wifi or4 cellular bars. Not sure if they need to update and improve their servers but this is an app issue more than glasses.
Went out for my birthday lunch, Had 7 people with me. The glasses did great during the first half of the session. Towards the second half of the lunch, were huge delays between people talking and some inaccurate statements. I was using the phone setting and the glasses setting to test out the accuracy. I can’t wait to see the new app update to differentiate the speakers. The glasses audio detection performs better than the phone. I can’t wait to keep testing out the accessibility and accuracy of these glasses. These glasses will be so helpful for me during my job.
CAPTIONS. ANYWHERE. ANYTIME Captify smart glasses deliver live captions and translations directly in your field of view—like subtitles for real life....