Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Martha Alter Hines · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I appreciate the high vibe of this app, however, only allowing “positive” content is feels like spiritual bypassing and toxic positivity. You can’t really call something a “support community” if people can’t authentically express their struggles. These times are hard, and there should be room to express the realness of what we’re experiencing
Inside the Living the One Light app, you can: Access all of your videos in one easy to use app Receive push notifications with the latest news and upd...