Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗adam rogan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the carnival theme. The music, graphics and voice acting are pretty good. However, the gameplay is frustrating unfortunately. Movement is slow, and enemies are abundant & overpowered. There’s a map though it’s confusing. Not a fan of the rag-doll effects either. Ok game overall.
A Fun Quirky fighting game with a mission to rescue Abbey. An Active Ragdoll game set in a creepy deserted Carnival. When Abbey goes running in, there...