Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Keiju Hiramoto · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
humary(ヒューマリー) — わたしと、誰かの日々を可視化する日記アプリ — ◯ どんなアプリ? humaryは、「今日、誰と過ごしたか」を記録する、ひとを軸にした日記アプリです。 予定や成果ではなく、授業を一緒に受けたあの人や、ちょっと話したあの子のこと。 ひとに注目して日記を書くことで...