Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hitapps Games LTD · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Why are there ads constantly. Every single level has an ad after. I don’t even want to play even though it’s fun because the amount of ads makes me sad.
This game is super fun & actually challenging enough to keep you playing. But without a “pay for no ads” option I will not play a game no matter how fun. I cannot stand having to wait to watch an ad! Uninstalling!
Not able to complete the puzzles if the advertisement banner is in the way of some of the words. The words are too far down the page and aren’t selectable behind the ad banners. I had to delete the game.
Sort. Connect. Win! Enter the world of Association Word Box, the ultimate brain-teasing word game where every word belongs somewhere — you just need t...