Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bank of Maharashtra · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
For NRI customers app works as long as your foreign cell number is registered with the bank. I was able to quickly open a FD by navigating through the app. I haven’t tried all features but so far 5 star performance by MahaBank.
This app doesn’t even deserve a single star. Constant onboarding and technical issues. No one ever responds to complaints or grievances raised via the app about its functionality. Total disappointment and waste of time and money doing business with this bank and its roll out of this new net banking app.
Registration doesn’t seem to be working for NRI accounts with international mobile numbers. MahaSecure login works, so I assume there is no problem with the account login. Registration comes up with a message that it is not able to verify the SIM attached to the account. I am able to receive OTP on the same SMS when working with MahaSecure
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