Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Matthew James O'Donnell · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The idea is actually quite nice as I love overviews and big pictures. Functionality is still limited though, so would love to see a bit more. For example a sidebar where calendars can be activated or deactivated (made visible) with a single click. Or how about pinch and zoom (that would be awesome), similar to iOs standard calendar in Stacked view. And possibly have a better view on a specific day, upon tap then show all events in a day, maybe with a pop-up etc (a quick day overview). Keeping an eye on it.
I really want to like this app. I’m in the market for something to help me be a better longer term planner. I love the layout and “days you have left” perspective but the horizontal scrolling to actually find individual events for a given day is awkward. Maybe it’s too cheap - I’d pay more for something that aggregates how many days you’ve planed, haven’t planned, etc.
Can’t tell if it’s good or not. Uses the dark pattern of forcing a short free subscription before you can try it at all. No thanks.
Sometimes you have to think about the big picture. Timescape is the calendar app that shows your entire year: 52 weeks in a grid, no gaps. It's great...
| Name | Price | Type |
|---|---|---|
| Monthly Access | $0.99 | Monthly |
| Yearly Access | $9.99 | Yearly |