Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Matthew James O'Donnell · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Good start to the app. A few suggestions/issue: -Adding context made the app freeze a few times -Some example decks would be nice -A card’s word(s) could be auto-highlighted in contexts -Auto-highlighting other, already existing words in contexts would be cool
Contextable is an app for creating and reviewing flashcards, with a focus on language learners. Key features include: - Swipe left and right on your...
| Name | Price | Type |
|---|---|---|
| Contextable Unlimited (Monthly) | $0.99 | Monthly |
| Tip Jar | $2.99 | One-time |