Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Prepia Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
These questions are a little too easy for my liking so I don’t think it’s accurate to how the test will be but the app is easy to use and the rationales are good.
The difficulty is not accurate. However, it is good for practicing questions that are easier.
This review is OK. I bought the practice questions from the AACN as well and these don’t seem to live up to the difficulty one bit. Many of the questions basically give you the answer in the question. In addition, many of the questions involve an obvious right answer with clearly wrong answers. I think it may help individuals a bit by increasing study time due to the feasibility of the app but I would not recommend this being the only practice questions reviewed!
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