Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mighty Ape Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Edit: removed a couple of stars, doesn’t open at all now. And yes the spamming is getting a bit much, I already get all your emails plus now getting emails for things I didn’t buy because I can’t afford or didn’t want, but looked at them once. Primate is not a scam though like someone said, you can opt out and easily cancelled. I opted in, with the number of things I buy from you, and savings I make on free shipping alone, not to mention heavily discounted prices, it’s well worth it and easily pays for itself, unlike many other similar schemes. I love this app. It’s really useful to track orders and view sale items, etc. Unfortunately, lately it’s been very slow to load. I can only get it to open around 10% of the time I click on notifications from you on my phone. I’ve been giving up and going to the website instead. This is the only app I’m having trouble with. I have plenty of space on my phone, it’s not that old, and iOS is up to date. Okay I just checked and it’s a 4-year old phone. But it’s working fine and I’m still finding it quite fast.
Always great options to choose from at great prices, and the app is easy to navigate while still housing such variety and great specials! Delivery & pick up options make it easy for when we’re in a hurry to grab something! Thanks team!
I use the “reduce motion” setting in accessibility as I can get motion sickness and headaches when there is too much happening on screen, and this app doesn’t reduce anything. Carousels that always automatically spin, text that seems to change style after a second each time a screen loads, that orange loading bar that flies in from the top for some reason, a overlaid message icon that shows and disappears for reasons I couldn’t tell you, a wishlist that always seems to need to full load every time I go back to it, and the browse categories tab is confusing to use. Why does long pressing on things copy them as a url? Think I’ll be sticking to the desktop website for shopping
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