Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗William Mantzel · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really wanted to like this app. Concept seems well thought out, but the test just got stuck in the sensitivity test loop. I must have gone through 25 minutes and several tests, and it just kept putting data points on chart. No final graph, or hearing diagnosis. Ended up being a waste of time. One test was just very short and repetitive beeps that just drew a straight line on graph. Deleted and reinstalled and had same issue.
Test your hearing with ListenUp! Features include - Rapid 5-minute testing with an option for extended testing for more accurate results - Complete a...