Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Future Reference · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The service is great - no complaints there. It definitely makes reselling things easier, especially lower value pieces where it isn’t worth the extra effort to list tons of places. However, the app is extremely buggy. I currently can’t list items imported from my email (one of the advertised features) because whenever I hit Post Listing, nothing happens. I have to go on my computer, meaning I lose the photos I took. I’ve also encountered bugs elsewhere with disappearing buttons and crashing. I really hope the team fixes these issues because it makes it hard to recommend.
I downloaded this app not knowing what to expect - surely my clothes were only worth donating to Goodwill (which I’d get around to, at some point, maybe this year, maybe next) - but was pleasantly surprised to see a good amount of value for items in my closet I haven’t thought about for a long time. Love the immediate insights I got from just linking my email - fascinating to know which brands are in demand, which of my stuff has appreciated or depreciated. This is my spring cleaning’s secret weapon!
I love this app so much! As someone who has been reselling for years, I’ve had so much more success selling on FR than other platforms. Their auto-import from Gmail feature is amazing and has saved me so much time when I want to list a new item. I also imported some listings from Poshmark which again saved me time. Reselling is such a pain but Future Ref is making it way less of a headache, and I’ve sold way more on FR than I have on all the other platforms I resell on. A bonus is that it’s also a digital closet, and it’s fun to see some of the stats they show you about your current closet.
SELL FASTER, EARN MORE, MANAGE LESS Future Reference helps you sell designer clothes across multiple marketplaces simultaneously with 90% less effort...