Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hakan Nehir · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I loved the game and how challenging it could be, the vibe was so good and it wasn’t too scary. But I wish it had more levels to play.
Played one game, the ambiance alone was horrifying bc it’s real settings and not animated. I haven’t got a jumpscare or anything creepy happen YET. There’s a total of 4 maps rn. I will definitely keep playing. I spent maybe 20-30 min on it and got a grand total of 2 ads. That’s 10x better than half the other FREE anomaly games. Still can’t believe this game is free. I hope to see more maps!
I did not expect this game to be any good, since it’s a mobile game. But I was pleasantly surprised. The way the things can show up just randomly and the real footage is awesome. I wish more games were like this.
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