Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cleverside · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game would be so good if it had maybe one ad after playing. But you don’t. You get an ad for EVERYTHING. Go to the next level, ad. Retry the current level, ad. Click anything, ad. You get ads after like 1 minute of gameplay, depending on how fast you do them. They should fix this because if not, people will not play this game because there are better ones that do the same thing for less ads and time.
Literally every 3 seconds there’s an ad. Can’t even get into really playing the actual game because of the excessive amount of ad pop ups! I understand the need for advertising. Free games usually tend to have quite a few ads pop up during your play because that’s how they make their money etc. etc. but this game?? EXCESSIVE. Seriously no excuse for how much this game has. No exaggeration. It’s THAT bad.. and it completely ruins the entire game. Not enjoyable at all. ATTN: game developer! MAKE IT STOPPPPP!
Good concept of a game but there are way too many ads and the levels are also really easy. There are ads after every level, starting a level, and honestly doing anything which makes me not want to play the game.
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