Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bossier Parish School Board Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Whenever I open the app, it defaults to the middle school. My kid is now in high school, but I have to go and select the new school each time. I have to log back in very often, and when a notification pops up on my phone, I open the app to see what it is and can’t find it.
Did the update now I have to reverify every time I login.
I’m not sure when the actual update ran or how many have occurred but this app doesn’t run nearly as smooth as it used to. I have to constantly log in because it signs me out every time I close the app. It doesn’t save the school on the home page that I selected.
Introducing the brand new app for Bossier Schools. NEVER MISS AN EVENT The event section shows a list of events throughout the district. Use...