Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗RayGames · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app literally won’t even open. Goes to a black screen then closes back to my home page.
I wish I could say something about the game, but the app crashes whenever I try to open it
This game is infuriating. You drop from the exact same height every time the only difference is whether or not there’s things in the way. There is 2 seconds of gameplay that doesn’t get any longer. Half the time whenever you get one of the coins it doesn’t register. It needs to go back to the drawing board.
Skydive from high as possible and reach for the treasures up in the sky! collect diamonds and coins and upgrade your bag size and jump height. The Pa...