Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Blue Mango LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
First problem noticed is that the lowercase T is not correct - this is relatively minor when we are talking early learning, but still isn’t good. Next issue is HUGE - just like the view of the app preview shows the slides sideways - this isn’t a fluke and is how it is in the app as well. The words and certain times of the larger chalk board coming up are completely sideways and it has no ability to be adjusted. Using on iPad pro
Purchased the app and enjoyed it, but when I tried to open it on another device (same Apple ID) it said I needed to purchase the app again. Customer service was no help and said it currently isn’t made to be used by a single user on multiple devices ( like iPad AND parent’s phone). A bit of a letdown. Also didn’t transfer to new phone. Kind of a sneaky way to get multiple purchases.
My son is learning a lot, but the letters only go up to m. Is there a way to get the rest of the alphabet?
Ollie’s Handwriting and Phonics helps kids become successful readers – with errorless teaching! Children practice letters and sounds, read custom phon...
| Name | Price | Type |
|---|---|---|
| upgrade to unlock the entire app (all remaining letters & words) | $2.99 | One-time |