Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗All Waste Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App login is confusing. The example given is not clear. I finally got in and it’s someone else’s account. I tried multiple combinations for account number and PIN. So glad the billing is separate. Not sure why the level of login security is necessary to simply see the trash and recycle day schedule.
It would have been 5, if I can make a payment through the app. I like how you set reminders and shows what day is recycle days!!
Search for waste materials to learn how they can be recycled, composted, or disposed of, in All Waste Inc.