Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Luke Horsch · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just downloaded this app yesterday, and things were great at first, I made a complete morning workout rotation that I could stay on for a while. This is day two of using the app and I load it up to check off what I have done already and the algorithm totally got rid of all my progress and my new schedule. I am a little annoyed.
It was so good, yes it just came out today but to use it. It just can’t get more simple than that, so easy to make the daily routines. Just put a title,what days you want to do it in, then put a time zone. That simple, really good.
The Instagram account is cool and all. The app, not so much. It has nothing that any other app doesn’t already have. You have to create an account to use the basic features. The title on the iOS Home Screen is so long that the text kerning is squished. One great aspect of this app is that it doesn’t collect data. Back to the cons, and correct me if I’m wrong, but there’s no light mode. There’s also no option to change the font to the system default. I’m happy to edit this review once the basic app-launching requirements are checked off. Until then, there shouldn’t be in-app purchases.
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