Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The College Board · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
The store evidence
US store price
Free
US rating
4.6 / 5
US rating count
18,764
Current version
3.0.0
2026-09-30 · Developer notes
The new version of the app allows students who are enrolled in eligible AP courses (and provided their mobile phone number) to access the app. They can unlock personalized guidance to explore college and career pathways using AP courses and previous SAT/PSAT-related assessments. We’ve also enhanced the career guidance with updates to career and skill profiles and additional personalized insights. The explore homepage, overall app performance, and other bugs have been improved as well.
Store metadata collected 2026-10-18 UTC · US storefront · Source record. Free may include in-app purchases. Public data does not update revenue estimates.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is somehow less functional than their website, a monumental feat for sure. Two years ago, I was able to log in fine. Now, if I even THINK about logging in to this app it crashes. I can log in perfectly fine on any computer, but God forbid I try to log in on my phone for the sake of convenience. It’s not like this is a new issue either, I’ve tried to log in several times over the course of the past year. Every time it wouldn’t work, I’d go aww shucks!!! Guess I gotta wait till I get home and boot up my crusty computer that takes 5 years to load a single webpage!!! And then I’d forget about the whole ordeal for a while. Then, a few weeks or months later, I’d have to use blue book again. I’d be hopeful that since my last attempt at logging in college board would’ve fixed the issue. But I’ve been burned 5 or 6 times so I know better now. Anyway, exaggerated anger aside, I just really wish y’all would fix this app. I know you guys aren’t for profit but cmon dude if I pay $80 to take the SAT y'all can swipe some of that money to fix your app.
I’m a junior in high school and I’ve been trying to sign into an account on the website for my AP class but with every different email I use the website says I already have account. I do have an account with the mobile app but if you know, it only takes phone numbers, no emails! I have used 3 different emails and got the same error message saying my account is locked, call customer service but when I call they are no help! The servicer said there is an account but that account has no email and that I need to try and create an account. I did two different emails and they both gave me the same error message. She told me to erase my history, which I did, and when the same thing happened she just kept telling me to erase my history again. In the end I found no solution. Customer service is unhelpful, the website and mobile app are not compatible, and there is no clear explanation on how to log in on website when you already have a mobile account.
I just took the psat for the first time as a junior, and I got to the app to see my scores and if any colleges have messaged me. The thing is, about every single one that has is a Christian college or colleges with anti-queer or trans policies. AS an atheistic trans person this is beyond annoying because every time I get interested in a college that messaged me I have to immediately go on a hunt to see if they’re incredibly religious or literal bigots. And literally every single college I’ve been interested in that’s messaged me has been one of the two. It would be INCREDIBLY helpful if there was even the most barebones option to stop AT LEAST religious colleges from messaging me. Or idk, have some very obvious indicator that says if a college is Christian or has anti-queer polices. This really shouldn’t even be an issue that needs to addressed.
Discover majors, colleges, and careers that might align with your goals and interests. See how the skills you may be developing can lead to future pat...