Ugly

Plug In Digital · iOS

Ugly

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Ugly screenshot 1Ugly screenshot 2Ugly screenshot 3Ugly screenshot 4Ugly screenshot 5Ugly screenshot 6Ugly screenshot 7Ugly screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Ugly Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.4 ★(38)

Rating Distribution

4.4
★★★★☆
38 reviews
5
11%
4
5%
3
0%
2
5%
1
79%

Top Countries

🇺🇸 US🇯🇵 JP🇬🇧 GB
Reviews (3)▼
★★☆☆☆textomb2/2/2024
Part great, part frustrating

The art in this is fantastic, and the mechanism is great. The puzzle levels are really clever, engaging, and fun to solve. All top-notch. But then there are the bosses, which are tremendously un-fun and totally out of sync with the rest of the game. They require extremely fast fingers to get past, which I don’t have. So I’d love to play the rest of it, but after about 100 tries to get past the pink goo monster, I concede that I can’t progress and won’t be finishing it. The ability to skip those would be fantastic.

★★★★★gayhater691/31/2024
very good so far

i like games like these, not too challenging and so far the story is pretty good

★★★★★Sam Dario1/23/2024
Ugly is Beautiful

I like it much, it is so addictive to solve the puzzles. If you like similar games like Little Nightmares, Ugly is way more better to entertain you. It doesn’t have any achievements!? I see the titles but don’t sync with !?

Version History (5)▼
1.0.31/23/2024
1.0.31/18/2024
1.0.211/14/2023
1.010/31/2023
1.0.110/31/2023
Available In (113 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇭 BH🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇾 CY🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇹 MT🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇷🇸 RS🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (13)▼
CAEnglishFrenchGermanItalianJapaneseKoreanPolishPortugueseRussianChineseSpanishTurkish
App Details▼

Embark on an unforgettable voyage through a tormented nobleman's psyche in "Ugly," a dark fairytale turned mobile puzzle-platformer. Navigate a world...

iOS App ID
6456409085
Content Rating
18+
Min OS
11.0
Size
607.2 MB
Publisher
Plug In Digital
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