Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hugsi · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I always struggle to know what to give people. Even the closest people in my life like my partner and my parents! Finally I have the solution I need to make gift shopping easy and fun. I love knowing my hard earned money is being spent on gifts people will always love.
I’ve always struggled with gifts for certain family members and *cough* significant others. This app is awesome as it takes into account what my friends and family care about and then generates a bunch of gift options that are surprisingly thoughtful and accurate (and affordable). Will be super helpful with the holidays coming up.
Can’t wait to use this for family Christmas…and for everyone to actually get something they will love.
Swipe, Discover, Gift | Hack the Science behind Gift-Giving with Hugsi | Make every gift count - Discover Unique, Handpicked Gifts If you want a gi...