Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Paul Mallison · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’d been using the PDF version of the Intermediate study for a long time & just downloaded the Comprehensive version when i saw on the website there’s an app now! Id just like to say, the information in these studies are very helpful and productive in curating both a healthy relationship with God through Jesus, and a stronger understanding of Him & His word.
I can’t believe I found this by accident while looking for unpacking games in the App Store!
This app contains 7 editions of Bible teaching. Each edition is a condensed version of the next one up in size. These editions were originally books (...