Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Greyfun Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was hooked on this game. I played daily, often stretching the same game for a week, accumulating over 120,000 points before losing. I didn’t mind the ads, I figured it kept me from staring at the screen endlessly. Though I would have preferred to purchase the game outright. Unfortunately, since the last update, the game isn’t playable at all. It lands on the spin for bonus, and clicking the “No Thank You” results in now very long ads playing then back to the bonus page. The only other option is the STOP button, which again then plays long ads, and then back to the bonus page. Staying on that page does not result in any way to get past it. It’s just an endless revolving long ads, bonus page, long ads, bonus page. I’m very disappointed. 😖
When I could actually play the game, it was very fun and relaxing. I found there to be frequent ads that often lasted 30 seconds. In order to get more play options, e.g. rotating blocks, you are given an option to watch videos for points. After watching a 20+ second video, I would be brought back to the game and not given the points. I would have gladly paid to not have to deal with the ads, as the game itself is great, but I couldn’t find any option for that. There are plenty of other block games, so I would not recommend this one.
I used to like this app but now the mute button is worthless!!! Ads still have sound!! I can’t play this game if I can’t listen to music or podcasts while playing because the ads keep taking the sound and I have to restart what I was listening to after getting rid of the ad. No sound should mean no sounds for the game AND ads!!!!!’n
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