Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Challenge Hound LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Large group of friends used the app to get motivated for a Spartan race. All of us are a competitive sort and the app allowed us to get the ball rolling early and helped many of us get in the shape we needed to finish the course! Liked the automatic updates form other tracking apps, so I didn't have to key on every workout. Also liked the kudos after each workout. Will use it again.
The app has been super easy to use over the past several months. However, in the last couple weeks, I haven’t been able to share images in the feed - “post” button disappears when I attach an image. But it’s otherwise been great, and a fun way to stay active with my remote coworkers.
Have used this app for years, joined numerous challenges and have created some of my own for friends and work groups. Competitive. Great feedback. Makes you fitness addictive. Syncs great with all my devices. Nothing like it out there. Awesome fun!!
Challenge Hound powers fitness and wellness challenges for companies, nonprofits, and communities. Run employee wellness programs, charity fundraising...