Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alder · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve had Alder for a while now. I’ve never had issues with the older system, but it was pretty basic. This system is awesome 10/10 and highly recommend getting it.
I have loved my alder systems and have had good experience with the app although it had a few things I didn’t like. I didn’t think they could make it much better but I was wrong. this new app is great and I love the functionality.
I’ve been with alder through 3 different panels and this most recent one is the best, app works much quicker than before. Getting serviced took a little bit but it was worth the wait.
The new and improved Alder Home Security App lets you control your lighting, climate, cameras, and security from a single application. STAY CONNECTED...