Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗M Studio · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You have talent in creating games. Or at least they’re creator of this app did. But you have absolutely sold your soul. Putting an ad after every single set is despicable. No one can enjoy this game because of it. If you’re going to do some slimy crap like this at least offer a paid version. I thought the Apple App Store was better than to let this type of marketing on their App Store.
Your task is to quietly remove the object, taking care not to disturb the other person. We have designed a very rich level to exercise your logic and...