Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cover-More Insurance Services Pty. Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Cover-More are our go to insurer for all our travel. We love having the App and quick access to any information we may need before and during our travel. They are competitively priced and the whole process to purchase is easy. Thank you Cover-More!
I love this app, able to apply for cover simply and quickly with this app. Covers all the activities we want to do, covers us in case of emergency and for our travel giving us peace of mind so our holiday is enjoyable and effortless. Love this insurance company. Thank you again for covering our trips.
In the previous version (before the app crashed all the time) you could add all your trips. I have a yearly policy as I travel overseas a number of times a year and by adding future trips it probably notified Covermore of them for no other reason that that. It seems that functionality has disappeared with the latest version, or I simply can’t find it….. Can you please reply with reason for dropping this functionality? No big issue - just would like to know why you would remove functionality?
Travel smarter, worry less: meet our Cover-More app. It’s your ultimate travel partner, packed with everything you need for safer, less stressful adv...