Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Userjoy Technology Co., Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It took me a few tries to figure out the game play. Hint: swipe up to pick up the 2nd character and put him in your basket. Do the same to put him down from one square over. Do the same to call him from far away (and repeat if you want him to stop along the way). I had to get help on YouTube a few times. But the game was very entertaining.
Antivine is like a delicate album and a peaceful composition. Describing a young boy seeking for the reason of his uniqueness, and step on his journey...