Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Karan Khairajani · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I loved this app, until I reached "Level 33" At this point, it just cycles back to the first coloring page and goes through the first 32 all over again. I was disappointed to learn I had completed all of them so quickly. Perhaps add new ones instead of cycling them. It gets boring, fast. I will unfortunately be uninstalling.
Create the perfect image! Pick from a variety of colors available and use those colors to complete the painting perfectly. This game is very simple to...