Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cupcakes and Cashmere · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been a big C&C fan for a long time (they have the cutest earrings that get so many compliments), and I was so happy they launched an app! Makes shopping and wishlists so much easier than using their mobile website. 5 stars!
Such a beautifully simple and easy platform. Has everything that I need all in one place.
I’ve been wearing C&C jewelry for years and rarely ever wearing anything else. Love that they are a woman owned shop and embrace diverse models and brands!
Download our app to start shopping your favorite jewelry, fashion, and home decor!