Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rijksmuseum Amsterdam · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We’ve done several museums and sites on our trip, including Versailles, Musee d’Orsay, and the Van Hogh. This has been the easiest to use, allows me to use my own earbuds, and I’ve appreciated the descriptions. I’m not generally knowledgeable about art, and the narration points out just enough background and subtle intent/meaning to make it enjoyable without being overbearing. And it’s free!
Folks...same yourself €5 (what you will pay for the audio guide at the museum) and get this app for free. They are the same thing! I verified this with the museum!! Easy to navigate, the app has various tours from highlights to different collections. GPS helps you navigate from area to area (you’ll need to use the museum’s WiFi). Each description is around a minute and gives details beyond what printed signs have. There are also additional details if you want to learn more. I don’t have an art background so I appreciated hearing about techniques of the artist or interpretation of how they used light or symbolism in their work.
I always try to get an audio guide at museums and was really pleased to learn this app provides a free one! Unlike a typical audio guide, you could select from a variety of different “tours” and type in the numbers from individual works. I loved the flexibility this provided. We did the highlights tour and a special exhibition tour - both were lovely! Also the app features a map / GPS that directs you to the next work in each tour, which is incredibly helpful for a huge museum like the Rijksmuseum!
Free Multimedia Tours: discover more and easily find your way around -Visit the museum your own way: follow a route or search for the numbers accompan...