Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jack Mullis · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been experimenting with the various free and less expensive apps since I decided to simplify my recurring subscription charges to too many services. I really appreciate the fundamental data that’s reported on Spitcast, and though I have not sat down and charted a direct comparison between this and the National Weather Service’s and NOAA’s Northern California data and forecasts, this has seemed like an accurate amalgamation of what a surfer wants to know. Naturally there will be spots like Ocean Beach San Francisco where/ when it should be good, it’s too wonky because the night winds the night before ruined it, even if it’s light wind the next morning. But I think these are the variables we get to learn through experience. I mean, an app only needs to spoon feed so much. Also I appreciate the data for some specific spots that don’t get as much attention in this regard. On this app, I don’t feel like it’s ruining anything. The circles took me a second to figure out, but it’s pretty intuitively obvious that the app is focusing our attention on good surf conditions (vs, I guess, mediocre or bad ones). I plan on adding this high value, low cost app as a subscription in my new streamlined suite of similar high value, reasonably priced apps. Shakaz.
I previously use the Spitcast website and just finally got the app. It is lightweight, fast, and super clear. The coverage of West Coast spots is excellent. The graphics are good and it is extremely easy to use. I would recommend it to anyone headed for the beach.
The spitcast app is nice and streamlined. My old phone loads it right away. It is an easy thing to check every day to see when the waves are good.
Spitcast gives you accurate surf forecasts for surf spots throughout Northern CA and Southern California. Surfers trust our surf prediction algorithm...
| Name | Price | Type |
|---|---|---|
| Unlimited Access (Monthly) | $0.49 | Monthly |