Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Forbes Media LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Another update. It is 5 months later. They have tried to charge me, every month, for a subscription that was cancelled less than 24 hours before it started. They could find nothing about my subscription by name, zip, address, or (get this) card number! My card provider decided to give me a new card. They were as perplexed as I was. New card, new number. Forbes is still an excellent source of information, but this app, and whomever is behind it, are crooks. And they aren’t even good at being crooks. Simply incompetent. I can Not imagine needing to add to this review again. If they somehow get my new card number, that will be time for escalation. Thank you. Just an update. It is one month later. Who ever is in charge of this app tried to charge me again, despite having agreed to cancel everything. My cc company had no problem denying these people. Now the only question really is, are the creators of this app in any way associated with Forbes? Let us hope not. ******** Took over 24 hours to be approved, digitally. It only took a couple of seconds to start receiving junk mail asking for money. Was unable to login to the app, which is what the subscription was supposedly for. Every screen I went to was asking for more money, trying to get me to subscribe again. The people on the phone were really nice, tried to be helpful. They could not find their way thru this murky miasma of a subscription fiasco. Several calls did nothing. Email did nothing. One screen, showing their magazines, told me I could look at the magazine cover for three minutes. This can NOT be the Forbes I have learned to rely on, the Forbes that is one of the highest quality info sources I’ve ever found. What an embarrassment for Forbes. 24 hours is what I offered them, to get this straightened out. 24 hours is up. Unsubscribe, here I come. The unsubscribe process needed to be another phone call. The person was, again, very nice, altho she was initially unable to find the subscription. She eventually did find it, and stated I am unsubscribed. Time will tell. And now, this abortion of an app will be deleted.
I don’t even write reviews ever but this app was so horrible, I felt an obligation to speak out about it. Where do I begin…well I’ll start with the fact that it took a century just for the scroll to register. I mean I could’ve gotten up, popped a hot pocket in the microwave, taken a bite of it when it comes out just to realize it’s to hot, come back to my room….all before it took the time for the scroll to register. Second, I tried to search articles and nothing popped up. Then the user face seems so outdated and illegitimate, like I’d catch a virus from using it or like one of those apps you find advertised while watching an illegal stream. If I could give this app 0 stars, I would but I’m forced to give it a 1, but I guess I have to since the app actually turned on. Needless to say, I will not be downloading this app ever again. Forbes, more like Horbs (short for horrible).
Worked fine for a few months, renewed subscription back in November and have not been able to access magazines since. Keeps asking to renew. Have sent multiple emails to support team and no feedback at all on the issue. No customer care number for Maz provided. Terrible customer service experience.
Truly unique among magazine apps, the Forbes app acts as your gateway to the ultimate Forbes experience by combining the power of the dynamic and cont...
| Name | Price | Type |
|---|---|---|
| Forbes Magazine (Monthly) | $2.99 | Monthly |
| Magazine-Billionaires | $5.99 | One-time |
| Magazine-July 21, 2014 | $5.99 | One-time |
| Magazine-ALL NEW for iOS7! | $5.99 | One-time |
| Magazine-March 25, 2013 | $5.99 | One-time |
| Magazine-2016 BILLIONAIRES | $5.99 | One-time |
| Magazine-BILLIONAIRES 2015 | $5.99 | One-time |
| Magazine-December 16, 2013 | $5.99 | One-time |
| Magazine-THE FORBES 400 | $5.99 | One-time |
| Upgrade To Combined Print Edition + App Subscription | $9.99 | One-time |