Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sony Music Entertainment · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This worked great with Apple TV last year, whatever update they did this year ruined it. While it's nice to no longer have the album cover in the bottom corner of the screen now on AppleTV, now the picture jumps & pauses when it hits the end of the loop & a progress bar appears at the bottom of the screen. Eventually the picture freezes completely. Please undo whatever you did & go back to last year's version.
you can see the fire looping because it pauses/slows down. Doug qa engineer / tester / enhancement suggester / helper Remember: if it's not broken, don't fix it, enhance it = coninuing improvement !!
I had issues when this app was first released since I had imported the album from the CD. The developer responded to my e-mail in a matter of minutes, and quickly realized the problem from the information I had provided. The new version fixes that issue, and now works great on my iPad 3 and iPhone 5. It also looks great on Apple TV.
Enjoy the glow of a cozy yule log at your home, office, or favorite coffee shop while listening to She & Him’s new album, Christmas Party! The app fe...