Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Richard Silverman · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app use to work well but now it’s closing app on the midst of using it. Not deleting tape when you have deleted it several times.
This is a great tool, how about a desktop version for Mac and Windows
So, after 4 years without an update, the developer finally delivers one. Sometimes that’s a good thing. Sometimes not. In his app description, we’re told that if we pay for the full version ($4.99), we get additional tape, and “No Ads”. Wait. What? Version 7.6 had no Ads in the free version. Seems like a GREAT reason NOT to downgrade to newer versions of the app. Thanks, but no thanks.
Calc Cloud stores paper tape histories in Apple’s iCloud Drive® online services for use by any of your devices. Enter tabulations on your iPad® at wor...
| Name | Price | Type |
|---|---|---|
| Full Upgrade | $3.99 | One-time |