Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Derik Kline · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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I’ve been working with Hail Trace for the better part of a decade under several different companies. HailTrace is a pivotal part of our strategy at several different turns. Storm prediction, maps, customer management, canvassing management, etc. This team, (Matt, Justin, Rachel) to just name a few, respond almost immediately on the rare occasions they don’t answer on the first ring. The customer service provided is second to none. My team and I will always depend on Hail Trace for the value of the product and the costumer service, as long as they offer this product. Thanks guy!
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HailTrace App focuses on helping you get the data you need to sell your restoration product. Find quality leads, damaged buildings, and dented cars an...