Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Improv Everywhere Productions, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app has worked perfectly for me over the last several years. I use it once per year at the events among all the many other participants and have not noticed or heard of the app not similarly operating properly and easily for others. That’s my experience. Simple, nicely functional and fun! Enjoy The Mp3 Experiment!
was required to get this app for a class. i downloaded the day ahead like recommended. when i got to where the event was taking place, no ones app would load the audio. completely ruined the experiment and the whole purpose of the experiment because our professors had to play the audio through speakers.
I like everything- the app is pretty well created, but the mp3 experiment wasn't easier with the app... When I locked my device at 3:01 , the app was still opened but playback stopped and going back to app, it said - 'thanks for participating ; the event has now ended' ... For next year, try to fix the app do it resumes playback in the correct place in case it closes (: otherwise, nice job!
This app powers Improv Everywhere's Mp3 Experiment project. The app will synchronize playback of a custom audio file for all participants who have dow...