Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Speedway Motorsports, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I created an account on Ticketmaster as directed (Ticketmaster is somehow linked to Sonoma raceway), and logged in on line with no problem, and purchased tickets to a race. Then I loaded the Sonoma Raceway app on my phone, and it doesn’t work. It won’t let me log in, it says my email and password don’t match. I’ve logged in and out several times on line with no problem, and tried to log in several times on the app, but can’t log in on the app. And of course you can’t get any support to help diagnose the apps problem.
This app is basically the fundamental info you would expect to find at their website from 15 years ago. Track map, seating/stands info/map, ticket info, links to purchase tickets, directions to the track, future events. Very disappointing. Would have liked to have seen info about races going on. Downloaded the app because I was at a race and there was no race info on display for the stands. Maybe a link to the audio streaming of the race. Maybe info about the race positioning. Maybe info about the cars. Maybe info about the driver and or the team. It isn't like the info isn't known. It isn't like the info isn't being presented in other ways and through other media. As it stands the app is a poorly conceived waste of space and doesn't do anything you would expect from the app experience of a live event. Very lame.
Not sure what was updated. No daily schedule or options to click on a specific event during the day to add it to our calendar so we don't miss the event... Even Daytona had that and so does our local baseball farm team for that matter. Just 6am - 5pm, which we could figure out from looking at the tickets. Hahaha! Hope it will be improved before tomorrow night.
Welcome to the official app of the Sonoma Raceway, bringing fans closer to the action and enriching your event experience. Get all the info you need f...