Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Industrial Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Well, this is unfortunate. Was a great app. As someone who uses the app with many sub accounts for budgeting, this is no longer enjoyable. I cannot organize my accounts anymore and there are so many glitches. My app keeps freezing or randomly logging out right in the middle of making a transfer. I used to be able to start a transfer and go check an account to see the transaction cost and go back to the transfer and have it right where I left off, now I have to re enter everything and if it doesn’t log off or freeze I can make the transfer. Sorry ICU but if it ain’t broke don’t fix it. In my opinion you broke what was working just fine. Disappointed.
Unfortunately you can no longer do mobile check deposit if you have the newest version update for iPhone. All it does when you open the camera to take a picture is show a blurry full screen. They kept giving me directions to trick the camera, it doesn’t work no matter which way I keep moving the camera. And you can’t even go back to the home page, I have to force close the whole app. So now I have to go to a shared bank since I moved from my hometown last year, and it’s just a pain. Good thing my job does direct deposit but I got a check for my bday I’ve been trying to deposit. Why do these updates seem to ruin our phones rather than help? Riddle me that one.
I moved to another state and have been able to continue banking with ICU because of online banking and mobile check deposit. Anything I can’t do online I just get a hold of my favorite star “Allie D” and she helps me remotely with anything that needs to be signed. She’s knowledgeable, efficient and personable. Between OLB and Allie I’m able to handle all I need. Love ICU......for many reasons. Debbie
Welcome to Industrial Credit Union! Do more with the Industrial Credit Union app. - Sign in with Face ID or Touch ID - Use Quick Balance to view acc...