Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Immediate Media Company Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As it states in the subject I’ve purchased all previous months of the olive magazine. I used my App Store account I don’t want to sign up to another account I want to be able to read and view what I have already paid for. This is wrong. I won’t be signing up and I’ll never purchase another edition. It seems like theft to me just to get my email address so you can ‘personalise for me’. I don’t want that.
Loved the magazine, hate this app format. Not sure the developers actually read the content and more focused on the design and how it looks. You have to constantly scroll up and down on picture features to work out the words that go with a picture. Way to larger gaps between sections so you can’t quickly take a screenshot of something that takes up less than one page, it takes up 3 with so much white space. It’s just so white and bland with no vibrancy like the magazine has.
Just not worth it for the problems that you get. There is always something going wrong. Latest is that you have to restore purchases EVERY TIME you go into the app. Why pay the money to buy issues when it’s so difficult to access them? Currently, I also can’t access some older issues I bought as the app crashes when you click on them. Genuinely fed up of dealing with the issues - after 5 years of persevering, am never buying an edition again. Be warned!
Discover imaginative recipes with a strong focus on cooking the food you love. Each month, the digital editions of olive magazine feature inspiring se...