WTAE Pittsburgh's Action News4

Hearst Television · iOS

WTAE Pittsburgh's Action News4

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

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03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

WTAE Pittsburgh's Action News4 screenshot 1WTAE Pittsburgh's Action News4 screenshot 2WTAE Pittsburgh's Action News4 screenshot 3WTAE Pittsburgh's Action News4 screenshot 4WTAE Pittsburgh's Action News4 screenshot 5WTAE Pittsburgh's Action News4 screenshot 6WTAE Pittsburgh's Action News4 screenshot 7

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does WTAE Pittsburgh's Action News4 Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.6 (7,955)

Rating Distribution

4.6
★★★★★
7,955 reviews
5
3%
4
2%
3
4%
2
14%
1
76%

Top Countries

🇺🇸 US🇨🇦 CA🇩🇪 DE
Reviews (3)
☆☆☆☆ex WTAE news app fan8/25/2020
Disappointed

I’ve been a fan of WTAE for a long time -but recently I’ve noticed that the news stories have been consistently biased against a conservative mindset. So, I have pretty much stopped watching network television pretty much all together. I keep the app because I do like to stay in touch with (what I am finding out is a very small fraction) of what goes on locally. I rate this app with only one star for the following reasons: Weekend news stories are rarely updated after Friday night. I’ve been seeing a headline about “Watch These Squirrels Go Nuts” for 5 months - seriously??? Sports coverage on the app is terrible and often days behind. Recently, the top sports headline said proudly that Pittsburgh will be home to the Toronto Blue Jays for the MLB season. However, the top headline at the very beginning of the app said that PA State Govt. had denied the request. On the actual cable TV news channel, they say consistently, “check back with the WTAE channel 4 news app for the latest details“ and yet the stories are never, ever updated there. While scrolling through the app and clicking on an item of interest, once you hit the back button to go back to see the rest of the headlines, the app will often take you way back to the top of the main page causing you to need to scroll down, all the way through again. Pretty annoying. It’s like the app updated, but there are no new stories, all still the same, you just have to scroll through them again and try to remember where you left off. I want to go to the app to see news, but it’s often disappointing. It seems like the only reason they want us to go to the app is to see the advertisements. Oh wait, isn’t that the main reason that television network news was invented? To make a profit while satisfying people’s self imposed need for what is often biased information - and to spread an agenda?

★★★★★meak-h6/7/2020
Thank You!

Grew-up in the ‘60’s & ‘70’s, in the South Hills. Early-on, it was black & white tv, w/only 6 channels: 2, 4, 11, 13, 7 ( from Wheeling), & 9 ( from Steubenville). Channel 4 was “ghostly”, so I didn’t see much. As I grew, things changed, & we got a color tv, & there’s channel 4! Always enjoyed the “Afterschool Special “, & of course, “General Hospital “!!! I got married, stayed somewhat local for about 6 years, then moved out-of state for 4 years. While away, I always sought the ABC affiliate. Since coming back, I’m still somewhat local, & I continue to watch channel 4; some series (ie; “Grey’s Anatomy”), & especially, the news. Having the app on my iPad, & iPhone, I can keep-up w/EVERYTHING...news, sports, & especially weather, if I’m not near the tv. Just means sooo much to be alerted when severe weather is upon us, & have the radar, right @ my fingertips. Thank You!

★★☆☆☆Tealady553/6/2018
Needs some work

This app is my favorite and the easiest for checking both the weather radar and my local forecast. But there are a several problems IMO. I don’t like that it won’t rotate when reading but especially when trying to watch a video. It drives me crazy when, after reading a couple of news stories it takes me back to the beginning instead of returning me to where I was, leaving me to have to continually scroll back down to continue with the next story. Because of this I generally read my news from another local news app then come to this one for the radar and to see if there is news not covered on the other app. Some stories stay on this app for weeks, maybe longer, and I’ve even seen one that was posted for weeks and FINALLY taken off reappear a few months later! NEWSFLASH! Those stories are no longer news! That also makes me crazy. At times the live news doesn’t work and I can’t go back and watch a broadcast I missed in between live news times. So I don’t usually bother trying.

Version History (23)
5.15.22026/22/2026
5.15.21755/20/2026
5.15.21254/13/2026
5.15.20863/10/2026
5.15.20312/10/2026
5.15.19971/13/2026
5.15.194212/10/2025
5.15.191311/12/2025
5.15.188110/15/2025
5.15.18409/17/2025
Available In (84 Countries)
🇺🇦 Ukraine🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam
Supported Languages (1)
English
App Details

Take the Pittsburgh's Action News 4 app with you everywhere you go and be the first to know of breaking news happening in Pittsburgh and the surroundi...

iOS App ID
506053781
Content Rating
13+
Min OS
16.0
Size
125.7 MB
Publisher
Hearst Television
US