Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MediaNews Group · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a follow up to an earlier review. The app still has instant loud pop up ads that randomly appear. Considering many people enjoy reading the news peacefully in bed or at other times these loud ads don’t seem appropriate. Certainly far cry from the traditional enjoyment of a newspaper anyway. I’ve found a temporary solution on the iPhone of double clicking the home button and swiping up to quickly close the app. Then I wait hoping my wife doesn’t wake up from the loud but brief noise the ad made :-/ PS I know they need revenue but since Chico ER targets a Chico audience couldn’t they just add sponsored articles like the action news now app does. There they have a private dining ad for Chico restaurants etc.. and Chico area targeted ads may appeal to local businesses.
I've had to delete and re-install this app multiple times. It works for a week or two then, out of nowhere, when you click on an article it takes you to a Press+ account sign in page. Sometimes I can just hit cancel to read the article, but most times it spits me back out to where I have to click on the article again. I will have to repeat the process about 3-4 times before it actually lets me read the article. I would give up on this app except it's my only access to local news. Please fix this glitch.
I have much preferred this app to having to spend $1.00 for one newspaper. I like the way it allows me to find older articles I may missed. Thos app is also easy to navigate. However, recently I've been bombarded by loud video ads that appear unexpectedly and wake my wife in bed next to me, even when I have the phone muted. Lose these ads ER.
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| Name | Price | Type |
|---|---|---|
| Enterprise Record Monthly Sub | $11.99 | Monthly |
| Enterprise Record Annual Sub | $139.99 | Yearly |