Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Decathlon · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is great, with a good variety of running programs and flexibility to change/reschedule the planned activities. Major downside for Apple Watch users, the programs only work on the phone. Cannot wait for the update to the Apple Watch version, to leave the phone at home while running!
Good afternoon. Found a significant application problem, when recording a running workout, the current and average pace is displayed incorrectly. The pace cannot be 6 minutes and 71 seconds or an average pace of 6 minutes and 73 seconds. This is a very significant flaw for trainees. Moreover, after the completion of the workout, the pace is indicated correctly as 6 minutes and 43 seconds. It is necessary to correct the display (check the calculation) of the current and average pace during the workout. Make the display not as it is now 6.71 (this is not informative), but as in the screenshot at the end of the workout 6’43’’. So it will be more correct, understandable and in a single style of displaying time.
Well designed, easy to use and looks beneficial for who interested in sport activities.
The Decathlon Coach app can help you take care of your health and get back into shape, no matter what your objective or level is. It provides free, cu...