Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Rationalist Association · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Hello Happy Helpers! I have an iPhone, an iPad mini, and an iPad Air. Unfortunately I can’t figure out how to get readable print - or sync my devices. Need advice on syncing* Need guidance on getting readable sized font on each device. Look forward to your response, ~Dan .
Please update for mobile reading!!
So glad to see this publication make its way to Newsstand. I appreciate the access to back issues with a subscription and updates for iOS such as clickable links on contents pages (although these are strangely lacking from the cover page). Good job!
At a time of rising religious extremism and irrational nonsense New Humanist magazine provides the antidote: witty, incisive and original comment and...
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