Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Deutsche Bahn · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve tried a half dozen times on two different phones but have found the app unusable. I’ve tried searching for tickets, checking routes, etc but I cannot even create a user login. No matter what I am doing after about thirty seconds the app closes. I’ve come close trying to rush and enter personal details but have been unable to even get to the point where I can create a user account/login.
This app has been so useful during my visit to Munich in getting me everywhere I want to go! Very user friendly!
Please add detail on which rings you’ll be traveling in when delivering a route
It does not matter if you use the train, the underground or the bus. If you use the 'München navigator', you can buy a ticket on your mobile, includin...