Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Marc L. Melcher · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Gives accurate info but lacks a reset button so multiple patient’s score are a hassle to do.
This used to be my primary app for calculating meld score. Now the numerical entry pad stays on screen and won't go away blocking your view of the results. Now useless
I'm having problems with the numeric pad not showing up, despite the update (may be due to my running the app on a 2G iPod touch running 4.2.1), and I would still like to see both UNOS and Mayo scores, or at least a toggle between the two in setup...
This update introduces the landmark MELD 3.0 formula, addressing long-standing gender disparities and improving mortality prediction. Key Features:...