Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Jockey Club Information Systems, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App is very useful but still a little buggy as it will not search from time to time and you need to restart the app as to be able to search for a HIP number again. It would also be of great benefit if they would include the Vet Repository information that each consignor has left or posted for each HIP number.
Used it extensively at all sales for a few years now and I really appreciate how the ongoing improvements and updates continue to make my job easier. Would love to see a small, Auction Edge “window” incorporated as a one-click option into the main screen, especially for AE season subscribers so you dont have to flip back and forth between screens, maybe its a worthy update down the road...
This is a very handy app- I can't wait to use it at the Keeneland September Sale. Much easier to navigate me manage than the printed catalogs. My only wish is that there were an easier way to access your created "short list"- as far as I can figure out, the only way to access is when you add a new horse to the list...?
Equineline Sales Catalog is a powerful tool any potential buyer at Thoroughbred, Quarter Horse and Standardbred auctions will find extremely useful. T...